Constantly traveling as an international model, Stephanie Peterson always felt the need to restore her skin and body. After doing a bit of research for her blog, The Global Beauty, she learned about the toxic effects of unnecessary chemicals in beauty products that we all use on a daily basis. With a little inspiration from her Korean grandmother, she created her own skincare line, Smoothie Beauty, that is made entirely out of fresh, organic food-based ingredients. Read on more to find out about Stephanie and Smoothie Beauty:
Can you tell us a bit more your background and what inspired you to start Smoothie Beauty?
I am actually half Korean. Growing up, whenever I would visit my Grandma, she would always make fresh skin care products. She was always whipping up something or other in the kitchen. At that time, I was curious to why she was using natural products for the skin as I didn’t see many other women doing that. This sparked my interested in natural beauty.
When I was modeling internationally, to reset my skin I would always make myself masks from local ingredients. Eventually, I started my own blog where I would share some of these mask recipes. I then had my “Aha” moment and realized that I wanted to share this with everyone. Many people did not know the background to these natural masks such as where to source ingredients, how to prep, or even how to mix them correctly. I began talking to different people in the beauty industry and they all encouraged me to start my own line of face masks. It has been a year since we have launched Smoothie Beauty, but it’s been one amazing wild ride.
What differentiates Smoothie Beauty from other face mask companies?
We are the only skin care line that is made with 100% fresh food ingredients. Our masks have a short life, and no preservatives. Because they are prepared with 100% fresh food ingredient, they need to be cold shipped and technically can even be eaten! Each mask offers a unique blend of organic ingredients – formulated to bring beautifying benefits to every skin type.
Why is it so important to use a face mask, and how often do you recommend applying one?
I think it depends on the mask. There are plenty of masks in the market that are quite harsh for the skin and those should be used once a week. Our masks on the other hand are very gentle and can be used daily. I think it is important to listen to your skin and customize your mask routine based on your skin’s needs.
Can you tell us a bit more about the different mask flavors you offer, and which is your personal favorite?
Our best sellers are our hydrating masks. Jungle is a popular one that is made with avocado, raw honey, avocado oil, coconut water, lime juice. I tend to use Sunrise a lot because I love turmeric and it does a great job in reducing any inflammation on the skin while brightening it at the same time.
You currently have your own stores around the states. Do you have any plans of distributing to stores such as Sephora, or Ulta Beauty?
Yes! Our anchor store is in Canal Street Market, in New York. We also sell our masks through another major retailer, Riley Rose, a lifestyle company for millennials with many cool products. Definitely check them out! Otherwise, yes we would love to have our refrigerator in Sephora or in Ulta beauty. We are also looking to distribute our masks to stores like Whole Foods.
Stephanie is the definition of what it means to be a #beautyboss and we are excited for where she takes Smoothie Beauty! Check out Smoothie Beauty here: https://www.smoothiebeauty.com/